ABOUT US

CERTIFIED ORGANIC COFFEE ROASTERS

OUR STORY

Our contribution to local coffee and food culture over the years is undeniable.

Our founder Tom Labrakis trained in a classical wood fired coffee roaster setting in the early 1980s and became entranced with the craft of roasting coffee. He decided to pursue his passion for coffee and transplanted into Sydney’s emergent 1990s coffee scene establishing Pure juice coffee roasters at Surry Hills.

 

2009

He established Espresso Organica Concord.

It was from this rustic, small shop that Tom began developing his famous coffee blends. Tom started roasting grinding and selling his coffee beans. His passion and unrivalled support for organic fair trade and sustainable agriculture, along with the delicious coffee and food drew a huge following from all over Sydney.

The coffee revolution had begun and was spreading fast. Two years later running out of space in the small shop, Organica moved three doors up to a much bigger shop 10 times the size, establishing a much bigger Espresso Organica café restaurant.

Awards for his coffee and food from leading publications in Australia started poring in and they didn’t stop till the business was sold.

The Good Cafe Guide 2012
The Sydney Morning Herald Everyday Eats 2012
The Good Cafe Guide 2013
The Sydney Morning Herald Good Food under $30 2013
The Sydney Morning Herald Good Food Month 2013
The Sydney Morning Herald NSW Food and Wine Festival 2013

 

2014

Espresso Organica was sold but Tom could not stay away from his passion.

 

2015

Tom and his team established the iconic at the time Ironwood coffee company at Woolwich, attracting customers and followers from all over Sydney for his organic coffee and Mediterranean food.

 

2017

Tom sold his business interest in Ironwood coffee company but again he could not stay away from searching buying and roasting the best organic coffee beans he could find from around the world.

 

2018

Tom believes leadership is not about glorious crowning acts. It’s about keeping your team focused on a goal and motivated to do their best to achieve it, It is about laying the groundwork for others’ success, and then standing back and letting them shine. Tom’s son Lazaro has taken charge in Toms steps and “URBANO Organic Coffee Traders” was born.

To observe our reverence for great craftsmanship, one need look no further than our URBANO CAFÉ RESTAURANT at 4 Rochester Street Homebush 2140